A Begginners Guide On How To Start A Blog

Do you read blogs and wonder how you can create your own blog? Though this blog is was only made on February 1st, I’ve actually been blogging for a while between various websites of my own. Thinking back to before I started to write anything, I do remember thinking it may be difficult. But the truth is, it’s really not that hard as long as you go into it with the right mindset. Here are some tips for new bloggers.

Where to start your blog?

You can truthfully start your blog anywhere that you already have a website hosted. If you don’t already have a host for a website, that’s not a problem either. If you are a complete beginner, I’d suggest using a large company for starters. The larger companies typically cater to beginners and have some tools for advanced users that may help as you grow. One of the most common hosts that I can suggest is WordPress. That’s the site this blog is being hosted on right now! Some other options would be Blogger, Wix, and Weebly.

What Should I Write About?

This is a question that is entirely about you. If your new blog is for your company, I’d suggest writing about anything that is at least loosely related to your business. The fun part is that you can pick and choose what you consider to be loosely connected and what’s not. My biggest suggestion is to be consistent on your topics, this will help you later on in the process. It is highly recommended to blog about things you are passionate about, your writing will show your passion, and you’ll be much less likely to burn out.

How To Get Found On Search Engines (Like Google)

I wouldn’t worry too much about search engines when you first start out. In fact, your site may not even be indexed for a little while after you create the site. First, start writing content that you like, maybe send the links to people you know and try to spread it naturally. But if you begin to focus too much on how to write for search engines, you risk making your content clunky. When people try to write for search engines, the content often becomes harder to read, Google and other search engines are clever enough to pick up on this. Once you’ve gotten the hang of writing and have a feel for your writing style, maybe you can start looking into specific keywords to try and add to your posts as you write them. Just remember, content is king, and if your writing doesn’t flow, you will not rank well.

How To Keep Track Of The Performance Of Your Blog?

Many websites offer some sort of analytics service. However, I’d always recommend going through the steps to connect your site with Google Analytics. This will give you some of the best analytics available, and the dashboard is pretty easy to understand. You can use Google Analytics to view user demographics, user devices, average time on page, pages per session, and much more. You can really drill down into what your users may be looking for just by looking at your analytics. This will also help you decide what to write about in the future as you can see what is drawing a large audience.

How To Make Your Blog Profitable?

To be honest, if this is one of your first questions, it won’t happen. With many things in life, you can’t do something just in the hopes that it will make you money. I understand that you don’t want to be losing money, but when you create your first blog, you have to create it with the thought that it will be fun, not profitable. However, let’s quickly discuss this to help you in the future.

Costs Associated
Domain: $18/year
Hosting: $4/month/year or $7/month
Costs are relatively low at about $100/year, depending on how you pay. Those prices are for WordPress but should be pretty similar across the common site builder apps. Though you can quickly get high in costs, that will get you off the ground. Many advanced plugins will also cost you a few dollars a month, and some of the themes may even charge a hundred dollars or so. You also may want to advertise your blog on Social Media or other channels, which would also increase your costs.

Income Possibilities
When it comes to income, you have some options and routes that you can choose to go. One path is to go with selling advertising space on your website. This option could be highly profitable if your site has a lot of traffic but will be nearly a waste of time otherwise. Google AdSense, for example, will pay you for clicks, impressions, and other interactions. The amount you get paid varies depending on the industry of the ad being displayed, but a blog with 50,000 monthly page views in the Business and Industrial category estimates an annual revenue of just under $11,000. This is based on the calculations provided by Google’s own calculator, found here. For reference, the blog you’re currently looking at has less than 50 views in the last month, and that’s with content going up daily for the previous few weeks.

Another option for making money by blogging is getting a job as a blogger. The pay rate varies considerably, but it’s typically estimated at $40,000 to $80,000 per year. Based on blog averages, this would roughly translate to around 10 cents to $1 per word written. This would also make your costs be nothing as your employer would be paying for everything.

Another option that many bloggers have is affiliate marketing. These are the links you can place within your posts to send a small portion of any purchase to you. As a shameless plug, I have one here that you can use for SiteGround web hosting. By clicking that link and purchasing any of their plans, you would be giving me a small portion of the purchase at no extra cost to you. I’d always recommend putting a disclaimer on your page if you use these to prevent any issues that may arise. I don’t think this is the law or anything like that, I just always disclaim it so people know what it is. Many companies offer some type of affiliate program, so if you’re wondering, just Google ‘[Company Name] Affiliate Program’ and see what comes up. One of the most common ones is from Amazon, where you can set up an affiliate link for any product on the site.

That is some of the best advice that I can offer new bloggers. If you are to walk away with only one thing from this whole post, let it be that content is king. Never forget that one simple rule, if your content is good, the rest will follow. That’s it for me, signing off, hope you have a great remainder of your day and I hope to see you come visit again soon!

If you want help writing for your blog, HyperDirect offers a blogging service where you can hire me to write your blog for you as a freelance contractor. If you are interested in this or any of my other services, please contact me today!

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